Millennial News: May 25 – May 31

Thanks for checking back on the latest Millennial news. Let’s see what happened last week.

Trying to Manage Millennials? Give Up And Lead Them Instead

Each week, I always notice that there is a new resource or document providing businesses with tools and information to manage or work with Millennials. This week was no different. In this piece, George Bradt provides tips on inspiring and leading Millennials in the workplace based on BRAVE leadership; however, I also find that this information translates to the nonprofit sector and inspiring Millennials to volunteer for your nonprofit.

For example, when Bradt discusses the BRAVE leadership model, he reminds us to think about  the V, for Values. For Millennials, Bradt says value means ensuring that you give them work that has a purpose, saying that “For Millennials, work must have meaning. They won’t commit to you or to the organization. They will commit to a meaningful, good for others cause.” When you meet with Millennial volunteers or employees in your office, do you ask them about their passion? Do you ask them about their long-term goals? By really having an understanding of the Millennials volunteering or working for your organization, you are able to give them meaningful work, increase their professional skills, and, hopefully, develop a long-term beneficial relationship.

Which of his tips do you think would most benefit your organization? Let me know. Enjoy the other news topics and be sure to share!

How Millennial Are You?    FYI – Yours truly scored a 90%.

“Take our 14 item quiz and we’ll tell you how “Millennial” you are, on a scale from 0 to 100, by comparing your answers with those of respondents to a scientific nationwide survey. You can also find out how you stack up against others your age.”

DC acknowledges millennial boom with week

“It’s hard to turn a city corner, flip on the news or open a web browser without hearing about the m-word: millennials. And Alexandria, Virginia, resident Natalie Moss wants to talk about the subject even more. Moss is the founder of Millennial Week, an inaugural event June 2-8 in Washington that plans to explore and celebrate millennials’ impact on society and culture.” The reason to launch Millennial Week was obvious for Moss, 34. “You’re looking at the generation that’s now moving into more of a position of leadership in this nation,” she says. “And it’s the largest generation alive.”

Problems our generation faces

“We grew up with school shootings, like Columbine.  9/11 and the war on terror happened when most of us were 9 or 10 years old. The subsequent war in Iraq and Afghanistan has existed all throughout our formative years. We’ve seen the indifference of our government through events like Hurricane Katrina and the treatment of the residents of New Orleans. The release of secret government documents on Wikileaks have raised our suspicion and distrust of the government. Most of us are buried in student loan debt and underemployed. Older generations will disparage us by saying we lack values and hard work, but that is not the case, if anything it fuels a generational rift between millennials and their parents. I often wonder what kind of world we’re inheriting.”



Millennial News: April 28 – May 4

Did you miss last week’s most interesting news and research on the Millennial generation? Don’t worry, I saved the best for you.

Texting, email are most frequently used forms of communication for millennials

One of the most interesting items last week was the release of an interactive research tool, Generation MEdia, based on 1, 342 survey responses from millennials across the country. The tool allows users to find out the number of hours per week the average Millennial spends on an activity, their communication preferences, and what part of the day they like to use various communication tools. Users can filter the responses based on gender, age, geographic region, and the respondent’s age range when they owned their first cell  phone.

For example, I found that 57% of females living in the Northeast over the age of 18, who owned their first cell phone between the ages of 10-12, are active on Facebook all day. With this resourceful tool on hand, nonprofits will know which communication method should be used to communicate with Millennials living in their regions.

Also, be sure to check out these stories below:

The New Demographics: Nine Facts about the Changing Face of America

“For those of us who have been in marketing for years, the ubiquitous demographics fell into chunks of age groups, marital status, presence of children, job title and ethnicities that allowed us to purchase mass audiences with ease. While those demos might change per product, the world seemed a static place. But today’s world is changing in ways we could not have imagined at the heyday of mass media. We need to adjust our thinking and our marketing to these new realities.”

Brown to debut The Millennials

” If you were born during the years 1982 to 2004, then you are a Millenial. ‘What exactly IS a Millennial? And what do these Millennials want?” you might ask. The answer to those questions is precisely what Justin Adam Brown will attempt to answer with the debut of his new Internet talk show at the Mall at Steamtown next week.”

Millennials: The Volunteer Generation (Audio)

“For a generation often accused of being self-absorbed and narcissistic, millennials are managing to prove preconceptions wrong by volunteering in record numbers.”

Quit Trying To ‘Engage’ Millennials

“It’s all the rage right now in the media and in leadership forums and discussion groups to talk about how to ‘engage’ Millennials in the workforce, to ensure we’re able to capitalize on their strengths and abilities, while embracing their differences in worldview, approach, and values compared with other generations they work alongside of.”

Did any of these stand out to you? Will you be joining Justin in Carbondale for the premier of The Millennials? Let me know! Hope to hear from you soon.